Bollywood Film To Increase Tourism

Tourism chiefs method to utilize a Bollywood movie to provide far more Indian visitors to Ireland.

The movie ‘Ek Tha Tiger’ - indicating ‘Once There Was A Tiger’ - was shot in Dublin previous September.

Tourism Ireland reported it is going to piggy-back within the expected blockbuster’s significant achieve throughout India as portion of a method to promote Ireland being a holiday vacation destination.


The film, to get unveiled this summer months, is anticipated to succeed in extra than 100 million people.

“Bollywood is deep-rooted while in the psyche of most Indians and the films have got a substantial affect on Indian travellers whenever they are deciding on their holiday vacation spot,” stated a Tourism Ireland spokeswoman.

“We are self-assured which the footage shot in Dublin can help whet appetites and develop a curiosity amid Indians to arrive and take a look at the locations exactly where the vibrant film was shot.”

Featuring two of Bollywood’s main stars - Katrina Kaif and Salman Khan - the film follows a person on a top secret mission to Dublin, the place he falls in like by using a woman mastering at a dance academy at Trinity University.

Scenes had been shot in and around Trinity, Merrion Square as well as the Ha’penny Bridge.

Tourism Ireland is top nine travel organisations on a four-day trade mission to Mumbai and Delhi this week.

The condition agency is focusing on a surging middle-class in India - growing by an believed forty million people each year - who have escalating prosperity to the again of the country’s booming market.It is actually considered a minimum of nine million foreign journeys are taken by Indians on a yearly basis.

About 15,000 of these are to Ireland, in comparison with all around 400,000 towards the Uk.

Niall Gibbons, chief executive of Tourism Ireland, stated 10 tour operators in India have added Ireland to their itineraries for the first time this year adhering to the newest visa waiver scheme launched final year.